From: MSN NicknameEagle_wng (Original Message) Sent: 8/9/2005 1:04 AM
August, 9, 2005
Brend and raving
"National brend" (NBI - Nation Brands Index) - the integrated value, defining the attraction of this or that nation in the world. According to the international agency GMI on this parameter of USA , the countries have been slid year on 11 places (with 4-th), and Russia occupies next to last - 24th place (on the last - Turkey ). Being outside of first tens for the country applying for the status of the global leader, - is strange and shameful. How strange and shameful is, to enclose the list to the country applying "to catch up with and to outstrip the America . However, it is not strange, though is shameful.
One more obvious parameter pointing out the fall of two previous superpowers' image.
According to recent research of international corporation Pew Global Attitudes Project, the popularity of the United States in the world has fallen down to a record bottom and nowadays America gives way to everyone in popularity, including communistic China . It is interesting, that the similar record is put not in the Arabian world (where America - is the shaitan), but in the countries of the Western Europe, allies of USA .
But I was amazed with other aspect of the above mentioned researches. The question was put upon morality of this or that country. And Russia was at the head of the list "immoral countries", on the second place - USA. And this "relationship" between these two ex-superpowers in the supreme measure demonstrates: the relationship - ugliness. In Russia is the cult of America and even currency is American, and in America is the cult of "friendship with Russia" though these two countries hate and ruin each other.
In Russia there was no replacement of communism with democracy, and there was an enchantling discredit of the first and the second. The Russian immorality consisting of gangsterism, prostitution, corruption, cynicism and rudeness, and also won hebism in a combination with relic oligarchy, that is why the world attest, - this is distortion, perversion. It is a sin, spoilage. And Washington jamming in friends these of a mutation, personifying the Russian ugliness with the shape, in a moment becomes the fallen angel. As it is reflected in a mirror of world perception.
But why America has fallen? Why radiant shape of it, its torch extinguished? Why the American Radio "Liberty" which was the midwife of the Russian democratic sorts, has dropped the baby, and itself has failed, escaped from the heap, which does not sink?
"Liberty" - has ceased to be Liberty, salt has ceased to be salt, sense - sense. Why?
Today interest to radio station "Liberty" has melted as an ice on the stove: the station occupies 28th place in Moscow, - the others "foreign voices" and that is worse. But why?
Recently, on the radio "Liberty" have been carried out an operation «revamping», i.e. they took and got rid of everything, that made essence - brend - of semicentenial "Liberty": the American self-identification, remedial subjects, employees with the dissident past. In completion of all got rid from itself brand - the glorified Bell of Freedom, having replaced it on sickly "torch", reminding a hare with three ears - mutant which has jumped to negative rating parameters. this is not any more brand, this is raving.
The station simply was lost, unable to go through such re-vampire "operation"-amputation of sense. And today, when in Russia are castrated and decapitated all MASS-MEDIA, and the chief of "opositional" NTV has no time, the former employee of radio "Liberty" Vladimir Kulistikov openly declares, that the TV set nothing differs from a refrigerator, today United States have taken and have strangled "Liberty", having received additional points on immorality and ascending to the second place in the competition of fall - after the abortive babies Yeltsin-Putinism.
America got deprived of Liberty, it has lost its sense, has lost its iconic semantic face and there stayed at a sacred place of a statue of Freedom a dinosaur with huge carcass and the tiny head lost in imperial clouds - and who will grow fond of monster?!
The Liberty was essence of America, as spirit is the essence of the person. If there is no soul - there is no person, and one vampire and re-vamping. From here begins a shameful rating which American perversity - assimilate plebs from popsa - and has caused. The radio station "Liberty" never was "rating station" because in the Soviet Union its rating was estimated by years of GULAG received by the student for interest to forbidden. Also listened "Liberty" to the salt of the nation which, clear business, may not be much. But this salt salted all and gave taste to all. And now America meaningly offers the student disgusting, believing, that if it is a lot of dung, it is good_ It refers to as " to marry the mission with market". They have married. In a result three-eared hares of orange color also were born.
Alas, in Cold war America has not won, but has lost. it has lost the essence, the brains and soul. Already during Clinton wholy has earned process iaacaeaaeeaaiey: a head began to confuse to the head, a saxophone with a sex - background, and the Oval study with i?aeuiui_ At Cream puff - younger all has risen on the place, i.e. from legs on a head, not without reason the American president in competition of world idiots has taken the second place. Why the second - guess.
Americans never differed knowledge of the world that is outside their farm. But earlier they even were rather afraid of that world, reacted to its calls. After Cold war when has disappeared necessity to react, has disappeared both a rudiment of understanding. And all foreign policy ( Belgrade , Iraq ), all external ideology (Radio Liberty) have in a moment become abnormal, immoral, dinosauric. America has lost itself.
And still the interesting moment.
Australia has the highest "national brand" . Far continent. Somewhere there, behind horizon, behind the verge of vision, almost in paradise_ the Mankind got tired and wanted to trust in tall tale. What is the Australia ? A kangaroo?
Yes, there is the summer, while here is the winter.
And on the contrary.
Tengiz Gudava, www.gudsite.com
Chechenpress, the Department of MASS-MEDIA, 09.08.05
http://chechenpress.co.uk/english/news/2005/08/09/07.shtml